NAHB - University Education Programs Guide - 2009 - (Page 18) Ciemleddy Construction –Clyde Kreider, CGB, CGP If you’re not progressing in your career you are regressing! We need to be constantly learning new and better ways to do our jobs … keeps us fresh and involved! sales and marketing cont. courses. CERTIFIED NEW HOME SALES PROFESSIONAL ESSENTIAL CLOSING STRATEGIES Build your sales numbers with proven closing strategies. this course provides participants with an opportunity to practice, drill and rehearse the key words and phrases appropriate in a range of sales situations. (8 hours) Designation Credit: Master CSP master the craft of successful selling. this course will give you a broad understanding of the home building business. Plus, you’ll learn the advanced techniques used by real estate veterans for greeting, closing and overcoming objections. (24 hours) Designation Credit: CGA, CGB, CSP, Master CSP HOUSE CONSTRUCTION AS A SELLING TOOL [revIsed] THE CHALLENGE OF NEW HOME SALES MANAGEMENT (IRM IV) use the construction details of homes as a powerful selling tool. designed with sales in mind, this course provides an overview of the process of planning developments and individual homes. (16 hours) Designation Credit: Master CSP this course emphasizes five basic principles of strategic sales management. you’ll learn how to get the most from every member of your team and improve realtor relations. (16 hours) Designation Credit: CMP, MIRM INCREASED PROFITS THROUGH EFFECTIVE BUILDER BROKER COOPERATION CUSTOMER SERVICE make your business grow by keeping your clients happy during and after the sale. this course teaches you how to manage every phase of customer interaction from the initial contact through construction and beyond. (8 hours) Designation Credit: CGA, CGB, CGR, Master CSP learn how you can profit from your alliances with brokers. topics include the differences and similarities between the two parties, broker selection and specific ways to interact for mutual benefit. (4 hours) Designation Credit: Master CSP NAHB courses: EFFECTIVE MARKETING ON A SHOESTRING BUDGET provide continuing education credit for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CSP, MIRM effective marketing can make the difference between an average sales year and a great one. this course provides planning tools that work on anyone’s budget. don’t neglect this vital component of your business. (8 hours) Designation Credit: Master CSP LIFESTyLE MERCHANDISING, ADVERTISING AND PROMOTION STRATEGIES (IRM III) [revIsed] this course offers participants an array of strategies to enhance their promotional efforts. explore merchandising models, advertising media, public relations and sales center design techniques. (16 hours) Designation Credit: CMP, MIRM 1 www.nahb.org/education http://www.nahb.org/education
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