NAHB - Builders Books 2010 - (Page 19) C A T A L O G 2010 S ALES & M ARKETING THINK SOLD! CREATING HOME SALES IN ANY MARKET Tammy Lynch, CSP, CMP, MIRM Think Sold! Creating Home Sales in Any Market is a practical, how-to guide for developing the self-awareness, knowledge, and skills needed to succeed in the competitive field of new home sales. This book teaches readers how to • approach sales, and life, from a position of optimism that will create successful outcomes • set personal and professional goals using tools the book provides • communicate effectively with various types of buyers and how to adjust communication strategies to increase rapport and alignment with buyers’ motives The book covers everything from the home buying process and new home financing to strategies for making better sales presentations and sizing up the competition. Tammy Lynch explains how to overcome customers’ concerns and provides specific examples of how to explain the benefits of new home features in customer-friendly language. Think Sold! includes tools to help new home sales professionals practice and polish their presentations and demonstrations. From BuilderBooks, 2009, 164 pp/Soft-cover Item 00268 ISBN 0-86718-653-4 ISBN 978-0-86718-653-6 RETAIL MEMBER $23.95 $21.95 new Option Selling for Profit: The Builder’s Guide to Generating Design Center Revenue and Profit Gina Gullo and Angela Rinaldi Improve customer satisfaction and increase profits! Authors Gina Gullo and Angela Rinaldi show builders and designers how to increase their revenues and profits through capitalizing on their options and upgrades programs. Learn how to create an options program that not only creates customer loyalty but motivates them to buy! Option Selling for Profit, shows you how to • create an option sales program that motivates customers to buy • capitalize on your options and upgrades program to increase your bottom line • empower your sales team with the tools they need to succeed • cultivate loyal customers • deliver outstanding customer service • implement a profitable design program no matter the size of your company A companion Web page includes 19 downloadable forms and tools that can be customized. From BuilderBooks, 2008, 127 pp/Softcover Item 00261 ISBN 0-86718-642-9 ISBN 978-0-86718-642-0 Retail Member $23.95 $21.95 Sweet Success in New Home Sales: Bill Webb, MIRM, on Selling Strong in Changing Markets Bill Webb, renowned speaker, trainer, and management coach, shares his secrets of success in this book — so you can win big with them. Bill’s bold and inspirational strategies for profitable sales techniques ring true to buyers and will work as competition heats up and sales become harder to achieve. Sweet Success in New Home Sales provides you with the most powerful techniques ever devised for selling more homes and making more money while enjoying your professional life. Recommended reading for CSP, Master CSP, and MIRM.Bill Webb has donated his royalties to the NAHB National Housing Endowment for construction trades training. From BuilderBooks, 2006, 144 pp / Soft-cover Item 00238 ISBN 0-86718-618-6 ISBN 978-0-86718-618-5 Retail $24.95 Member $21.95 1.800.223.2665 SALES & MARKETING | http://store.builderbooks.com/cgi-bin/builderbooks/914?id=DV9vt4GA&mv_pc=564 http://store.builderbooks.com/cgi-bin/builderbooks/914?id=DV9vt4GA&mv_pc=564 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 http://store.builderbooks.com/cgi-bin/builderbooks/879?id=DV9vt4GA&mv_pc=534 http://store.builderbooks.com/cgi-bin/builderbooks/879?id=DV9vt4GA&mv_pc=534 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 http://store.builderbooks.com/cgi-bin/builderbooks/879?id=DV9vt4GA&mv_pc=534 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 http://store.builderbooks.com/cgi-bin/builderbooks/734?id=DV9vt4GA&mv_pc=558 Table of Contents Feed for the Digital Edition of NAHB - Builders Books 2010 NAHB - Builders Books 2010 NAHB - Builders Books 2010 - (Page cover1) NAHB - Builders Books 2010 - (Page cover2) NAHB - Builders Books 2010 - (Page 1) NAHB - Builders Books 2010 - (Page 2) NAHB - Builders Books 2010 - (Page 3) NAHB - Builders Books 2010 - (Page 4) NAHB - Builders Books 2010 - (Page 5) NAHB - Builders Books 2010 - (Page 6) NAHB - Builders Books 2010 - (Page 7) NAHB - Builders Books 2010 - (Page 8) NAHB - Builders Books 2010 - (Page 9) NAHB - Builders Books 2010 - (Page 10) NAHB - Builders Books 2010 - (Page 11) NAHB - Builders Books 2010 - (Page 12) NAHB - Builders Books 2010 - (Page 13) NAHB - Builders Books 2010 - (Page 14) NAHB - Builders Books 2010 - (Page 15) NAHB - Builders Books 2010 - (Page 16) NAHB - Builders Books 2010 - (Page 17) NAHB - Builders Books 2010 - (Page 18) NAHB - Builders Books 2010 - (Page 19) NAHB - Builders Books 2010 - (Page 20) NAHB - Builders Books 2010 - (Page 21) NAHB - Builders Books 2010 - (Page 22) NAHB - Builders Books 2010 - (Page 23) NAHB - Builders Books 2010 - (Page 24) NAHB - Builders Books 2010 - (Page 25) NAHB - Builders Books 2010 - (Page 26) NAHB - Builders Books 2010 - (Page 27) NAHB - Builders Books 2010 - (Page 28) NAHB - Builders Books 2010 - (Page 29) NAHB - Builders Books 2010 - (Page 30) http://www.nxtbookMEDIA.com
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