ASAE & The Center's Springtime Expo - 2009 - (Page 8) Thursday April 16 Increasing Attendee Satisfaction and Exhibitor ROI at your Meetings Looking for ways to improve your annual meetings and increase the level of satisfaction of your exhibitors and attendees? Learn how video monitoring and measurement can help improve key areas of your annual meeting, including exhibit flow, streamlining registration, food service, taxi lines, providing exhibitors assistance in booth design, staff training and interaction. Discuss the best practices that have been developed from using these techniques, and how they have helped meeting planners and exhibitors to significantly improve user friendliness and ROI. Dave Fellers, CAE, president; and Martin Smith, vice president and founder, ethnoMetrics Using Social Networking to Increase Your Event’s Value Before, During, and After! Discover how social networks can promote and sustain your meeting’s longevity. Tackle the digital world and review current social media tools that associations are applying to their events. Join two industry experts as they provide ideas on how to increase your prospects and walk away with the confidence to try new, effective, lowcost tools with measurable results! Susan Cato, director of online communications; and Margaret Core, director of sales and marketing, conventions and conferences, Biotechnology Industry Organization Attending Has Its Rewards! In addition to all the learning, solutions in the exhibit hall, and networking, you can earn two hours toward certification or recertification of your Certified Association Executive (CAE) designation and up to four contact hours toward certification or four points toward re-certification of your Certified Meeting Professional (CMP) designation. “All of the sessions were excellent! “ Stevie Friedman Hillel Steering Clear of the Most Common Legal Hazards in Hotel, Convention Center and Meeting Contracts Faced with a changing financial climate, tightened budgets, and shrinking meeting attendance, many associations have taken a new look at meeting contracts. Join us as we delve into several topics of interest, including the legal pitfalls of letters of intent, hotel cancellation and attrition, force majeure, indemnification, convention center agreements, and understanding the relationship between insurance coverage and common areas of liability. Examine the most common legal hazards in hotel, convention center, and other association meeting contracts, and leave with practical tips for negotiating tighter agreements with less financial risk. Lisa M. Hix, Esq., associate; and Jeffrey S. Tenenbaum, Esq., partner Venable LLP Old is the NEW Young: How One of the Oldest Professions in the World has Received a Complete Makeover! Session geared toward young professionals and CMPs. In the last ten years we have seen almost a total makeover in the meetings industry. Young meeting professionals are assuming strategic leadership positions within their associations and literally transforming everything from technology to marketing and sales. Look at where these young professionals are today, tomorrow’s CMP, and the leadership skills that will be required of both in years to come. Join us for a provocative session designed for CMP’s and young professionals to engage in discussion about topics ranging from ethics, vendor relations, career advancement and just about everything in between. And even if you’re not a young professional or CMP, you’re still welcome to attend! Daniel Sims, CMP, president, The Agency Speakers, LLC 8 | Springtime Expo: The Premier Meetings Industry Event
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